This blog has a Facebook page. Which, I realize, isn’t saying much. Facebook is kind of like the formal living room of social media… Everyone feels like they should have one, including your 88 year old grandmother, simply because everyone has one. But as you’re sitting there, flipping through highly curated announcements of personal achievements and pictures of babies, vacations, and parties, you kind of wonder how much engagement and exchange of ideas can really happen when everything is so posed. The really interesting bits of people rarely peek out when they’re worried about messing up the furniture.
This all makes me wonder how much longer it will be before Facebook goes the way of AOL.
But, for now, Facebook still matters which is a bummer, especially if you’ve got a blog or business page. Why? Because Facebook tries to get you to pay money for people to see your posts. If you don’t pay, some of your posts are only seen by literally, like, seven people no matter how many people like your page.